{"id":12072,"date":"2023-05-24T17:57:37","date_gmt":"2023-05-24T17:57:37","guid":{"rendered":"https:\/\/dev.skinstudio.ee\/product\/brightening-serum\/"},"modified":"2026-03-19T10:36:34","modified_gmt":"2026-03-19T10:36:34","slug":"brightening-serum","status":"publish","type":"product","link":"https:\/\/skinstudio.ee\/en\/catalog\/is-clinical\/brightening-serum\/","title":{"rendered":"Brightening Serum"},"content":{"rendered":"<p data-start=\"109\" data-end=\"450\"><strong data-start=\"109\" data-end=\"145\">Brightening Serum by iS Clinical<\/strong> &#8211; is a high-performance brightening serum designed to reduce the appearance of pigmentation, even out skin tone and enhance overall skin radiance. The formula combines botanical ingredients and active components that help gently renew the skin while addressing the underlying causes of hyperpigmentation.<\/p>\n<p data-start=\"452\" data-end=\"782\">The serum provides controlled exfoliation, supporting gradual skin renewal and improving overall texture. Active ingredients help visibly reduce both localized dark spots and uneven skin tone, leaving the skin smoother, clearer and more refined. With regular use, the skin appears more even, refreshed and noticeably more radiant.<\/p>\n<p data-start=\"784\" data-end=\"1050\">The lightweight texture absorbs quickly without overloading the skin and can be used both on the entire face and as a targeted treatment for areas of pigmentation. The formula also helps maintain a more even skin tone and reduces the likelihood of new discoloration.<\/p>\n<p data-start=\"1052\" data-end=\"1082\"><strong data-start=\"1052\" data-end=\"1082\">Active ingredients action:<\/strong><\/p>\n<ul data-start=\"1084\" data-end=\"1373\">\n<li data-section-id=\"nv987n\" data-start=\"1084\" data-end=\"1205\">\n<p data-start=\"1086\" data-end=\"1205\"><strong data-start=\"1086\" data-end=\"1135\">Alpha-Arbutin + botanical brightening complex<\/strong>: reduces the appearance of pigmentation and helps prevent new spots<\/p>\n<\/li>\n<li data-section-id=\"13w8pmc\" data-start=\"1206\" data-end=\"1281\">\n<p data-start=\"1208\" data-end=\"1281\"><strong data-start=\"1208\" data-end=\"1235\">Bilberry (natural AHAs)<\/strong>: gently exfoliates and refines skin texture<\/p>\n<\/li>\n<li data-section-id=\"1ysflg6\" data-start=\"1282\" data-end=\"1373\">\n<p data-start=\"1284\" data-end=\"1373\"><strong data-start=\"1284\" data-end=\"1321\">Norwegian Kelp + Mushroom Extract<\/strong>: improves skin tone and enhances overall radiance<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1375\" data-end=\"1558\"><strong data-start=\"1375\" data-end=\"1416\">Who is Brightening Serum suitable for<\/strong>: for skin with pigmentation, post-acne marks, uneven tone and dull complexion; not recommended for sensitive skin with a compromised barrier.<\/p>\n<p data-start=\"1560\" data-end=\"1575\"><strong data-start=\"1560\" data-end=\"1575\">Size: 15 ml<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p data-start=\"1903\" data-end=\"1927\">Brightening facial serum<\/p>\n<h2 data-start=\"1929\" data-end=\"1973\"><strong data-start=\"1929\" data-end=\"1973\">iS Clinical &#8211; Brightening Serum Benefits<\/strong><\/h2>\n<p data-start=\"1975\" data-end=\"2220\">\u2714\ufe0f Visibly reduces pigmentation and post-acne marks<br data-start=\"2026\" data-end=\"2029\" \/>\u2714\ufe0f Evens out skin tone and improves clarity<br data-start=\"2072\" data-end=\"2075\" \/>\u2714\ufe0f Enhances radiance and healthy glow<br data-start=\"2112\" data-end=\"2115\" \/>\u2714\ufe0f Promotes skin renewal through gentle exfoliation<br data-start=\"2166\" data-end=\"2169\" \/>\u2714\ufe0f Improves overall skin appearance and freshness<\/p>\n","protected":false},"featured_media":7921,"template":"","meta":[],"pwb-brand":[583],"product_brand":[],"product_cat":[189,126,188,137,136,132,133],"product_tag":[],"giftcard-category":[],"class_list":{"0":"post-12072","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"pwb-brand-is-clinical","7":"product_cat-dry-skin","8":"product_cat-hydration","9":"product_cat-oily-skin","10":"product_cat-pigmentation","11":"product_cat-sensitive-skin","12":"product_cat-serum","13":"product_cat-skin-aging","15":"first","16":"instock","17":"taxable","18":"shipping-taxable","19":"purchasable","20":"product-type-simple"},"acf":[],"brands":[{"id":583,"name":"IS CLINICAL","slug":"is-clinical"}],"_links":{"self":[{"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/product\/12072","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/types\/product"}],"version-history":[{"count":2,"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/product\/12072\/revisions"}],"predecessor-version":[{"id":86830,"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/product\/12072\/revisions\/86830"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/media\/7921"}],"wp:attachment":[{"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/media?parent=12072"}],"wp:term":[{"taxonomy":"pwb-brand","embeddable":true,"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/pwb-brand?post=12072"},{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/product_brand?post=12072"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/product_cat?post=12072"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/product_tag?post=12072"},{"taxonomy":"giftcard-category","embeddable":true,"href":"https:\/\/skinstudio.ee\/en\/wp-json\/wp\/v2\/giftcard-category?post=12072"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}